News

• 70% Of Hulu’s 28 Million Subscribers Are On Its Ad-Supported Tier — And Hulu’s Innovating Ads To Keep Them There
• Creators Going Pro: The Man Behind ‘Man + River’ Is On A Mission To Return Found Items To Their Owners — And Clean Up Waterways

  As a kid, Dallas Rowley survived in the water. He grew up Arizona, and the searing heat drove him to seek all the chill he could get in local pools and waterways. It was in those waterways that 12-year-old Rowley discovered his first piece of river treasure: a set of car keys laden with keychains, nestled on the muddy bottom of a river like they were waiting for him to come along. He was instantly hooked.

  
• Twitter Is Hiring A ‘Tweeter In Chief’ To Mastermind Its In-House Account

  Twitter is looking for some huge shoes to fill.The company is currently hiring a so-called Tweeter In Chief -- an employee who will be tasked with overseeing the company’s flagship account, located at @Twitter.

  
• Here’s How Many Views YouTubers Need To Make It Onto The ‘Trending’ Tab (Study)

  Millions. Your average YouTube creator needs millions -- perhaps even tens of millions -- of views to hit the platform’s ‘Trending’ tab. If that doesn’t sound surprising, here’s another tidbit: traditional media outlets like late-night shows, ESPN, and CNN only need hundreds of thousands -- or sometimes only tens of thousands -- of views to make it there.

  
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 5/26/2019
• T-Series’ YouTube Channel Becomes First-Ever To Net 100 Million Subscribers
• StyleHaul Scraps Plans To Shift Operations To U.K., Confirms Total Shutdown (Exclusive)
• YouTube To Debut Original Biopic Starring Latin Grammy Winner Maluma
• Abrams Artists Signs 6 New Gaming Creators, Including The Warp Zone And Actor Jason Mewes
• Netflix Says It Will “Rethink Our Entire Investment In Georgia” If Anti-Abortion Law Is Enacted
• Sephora Takes Crowdsourced Approach To Influencer Marketing With New Beauty ‘Squad’
• KSI Loses 100,000 Subscribers After Brother Deji Posts Video Accusing Him Of Abusive Behavior
• Logan And Jake Paul To Chat YouTube Drama On New Joint Channel
• YouTube Will Permanently Shutter Standalone Gaming App On May 30
• James Charles Cancels Sisters Tour In Wake Of Tati Westbrook Feud
• High School Students Are Making College Decision Reaction Videos (And They’re Good)
• Rudy Mancuso To Direct ‘Black Mirror’ Promo Series With Lele Pons, Jeff Wittek, Others
• Insights: Remaking Education To Inspire And Engage An Influencer-Fueled World
• Snap Poaches Google, YouTube Vet Oona King To Serve As VP Of Diversity And Inclusion
• Instagram Adds Horizontal Video Support For IGTV 1 Year After Launch
• BuzzFeed’s Viral Tasty Brand Dives Deeper Into Long-Form Shows With ‘Making It Big’ (Exclusive)
• Stephen Colbert Adventures With ‘Critical Role’ Lead Matt Mercer, Raises $71,000+ For Charity
• Chrissy Teigen Will Reign In Quibi’s ‘Judge Judy’-Esque Reality Series ‘Chrissy’s Court’
• YouTube Millionaires: ‘The Mean Kitty’ Is YouTube’s Most Beloved Cat