News

• YouTube Is Bringing Its Most Prominent Ad Product, The Masthead, To Smart TV Screens
• Insights: Music’s 360 Deals Come To The Hypercompetitive Video Streaming World

  It's not enough to just stream video in the hypercometitive OTT business. You have be holistic in your approach, with events, merchandise, and so much more. Be one with your fans.

  
• Facebook Unveils Several Video Product Updates, Including ‘Live’ Rehearsals, Pre-Scheduled ‘Watch Parties’

  Facebook announced a number of updates to its myriad video products on Monday at the International Broadcasting Convention (IBC), a trade show for the media and tech industries that is currently being held in in Amsterdam.

  
• Subnation’s ‘LVL UP’ Highlights Explosion Of Premium Content For Esports

  As esports continues to see explosive growth, brands and platforms are placing bets on favorite gamers and creating premium content opportunities to engage fans. One of the latest: LVL UP, an IGTV series hosted by esports commentator and influencer Alex ‘Goldenboy’ Mendez and sponsored by Subnation and IMGN. 

  
• SoulPancake’s NewFronts Presentation: Control Over Its YouTube Ad Inventory, New Programming, And A PBS Partnership
• Lilly Singh Posts Confident Late-Night Debut With Socially-Conscious Bits, YouTube-Esque Challenges
• Whistle Inks Multi-Year Deal With U.K.-Based Soccer Content Company ‘OTRO’
• Fantasy Football Videos Gain Steam All Summer From Unexpected Sources
• ‘Game Of Thrones’ Alum Sophie Turner Will Headline Quibi Thriller ‘Survive’
• YouTube Testing New ‘Profile Cards’ That Showcase Channel-Specific Comment History
• YouTube To Shutter Its TV-Optimized ‘Leanback’ Feature On Oct. 2
• YouTube’s Abbreviated Subscriber Counts Are Here
• Fuse Names New Content Studio Head, Unveils 10-Series Slate At NewFronts West
• Lilly Singh’s Talk Show To Welcome Mindy Kaling, Rainn Wilson, Chelsea Handler This Week
• JoJo Siwa’s Latest Business Venture Is A Mobile Game Called ‘Live To Dance’
• YouTube Will No Longer Count Ads Toward Music Charts, 24-Hour Music Video Debuts
• Apple’s Big YouTube Stream Was Just Part Of Its Swelling Social Video Impact
• Cameron Dallas Celebrates 25th Birthday By Getting Four-Month AA Sobriety Chip
• Studio71 UK Drops Ninth Podcast In Collaboration With Modeling Agency Models1
• YouTube Millionaires: Sam The Cooking Guy (And His Son Max) Are YouTube’s Culinary Dream Team
• Rooster Teeth Lays Off 13% Of Staff, Is Beginning “A New Chapter,” CEO Says
• Simon’s Cat Launches Limited Edition Plushies In Partnership With Teespring
• PewDiePie Retracts $50K Donation To Anti-Defamation League, Says It Doesn’t “Feel Genuine”
• NikkieTutorials, FBE, David Dobrik Recognized At Second Annual ‘Streamys Brand Awards’