Twitch

• Twitch Star Amouranth, Known For Hot Tub Streams, Acquires Inflatable Pool Toy Company
• Lululemon Hires Twitch’s Chief Content Officer To Oversee Its Interactive Exercise ‘Mirror’

  Lululemon is looking to a former top Twitch executive to shepherd its Mirror product, an interactive screen enabling users to take exercise classes from the comfort of home, and which the athleisure company acquired in 2020 for $500 million. 

  
• Forty Arrested In Turkey For Alleged $10 Million Money-Laundering Scheme On Twitch

  Forty people in Turkey have been arrested for allegedly perpetrating a money-laundering scheme on Twitch that plundered $9.8 million.

  
• Twitch And Facebook Gaming Viewership Rose 45% From 2020 To 2021

  For the second year in a row, frequently contentious streamer xQcOW (pictured above) was Twitch’s most-watched creator.

  
• Twitch Hires Meta, YouTube Vet Kendra Desrosiers To Advocate For Underrepresented Creators
• Ludwig Ahgren, A Top Twitch Streamer, Gets Poached By YouTube Gaming
• Twitch Signs Its First Cryptocurrency Marketing Partner
• Twitch Forges Content Partnership With Longtime User T-Pain
• The Twitch Leak Could Make Hate Raids Even Harder To Beat, Developer Says
• Twitch’s Data Leak Revealed Exactly How Much Money Creators Make
• Twitch Wants Viewers To Pay For Streamers’ Channels To Be Recommended
• TwitchCon Plans 2022 Return To IRL With Events In Amsterdam, San Diego