News

• Instagram Head Adam Mosseri Gives In-Depth Look At Platform’s Recommendation Algorithms For User Feeds, Reels
• Creators On The Rise: Jaden Sprinz Sparked TikTok’s Fruit Jelly Craze In 2020. Now He’s Netting 530 Million Views A Month On YouTube.

  Sprinz, who’s 23, was born with unusually sharp, unusually long canines, and he’s spent his life fielding questions--and occasional insults--about his eye-catching eyeteeth. When he joined both YouTube and TikTok in 2019, things were no different. His followers wanted to know: Are his fangs real? Why does he have them? How do they affect his life?

  
• Videos On YouTube And Facebook Get 70% As Much Viewership As Linear TV Shows (Report)

  Within the report, data from Tubular and Nielsen shows that for traditional linear TV companies, social video (Facebook and YouTube, in this case) offers about 70% of the reach that linear provides. For others, the divide's even slimmer. Walt Disney Co., for instance, is nearly even (52% vs. 48%) in terms of reach on social vs. linear TV.

  
• Biden Revokes Trump Order Banning TikTok, But Reiterates Oversight Of Foreign-Owned Apps

  President Joe Biden has revoked a series of executive orders signed by his predecessor that called for the ban of Chinese-owned social media apps, including TikTok and WeChat, in the U.S.

  
• YouTuber Gigi Gorgeous Launches ‘Queerified’ Podcast At Ramble For Pride Month
• Top 50 Most Viewed U.S. YouTube Channels • Week Of 06/07/2021
• YouTube To Open Applications For Second Class Of #YouTubeBlack Voices Creator Grants On June 21
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 06/07/2021
• Snapchat Hires 2 TikTok Staffers To Beef Up ‘Spotlight’, Names Head Of Fashion And Beauty Partnerships
• Instagram Teases Native Affiliate Program, Merch Storefronts, Livestreaming Rewards At Inaugural ‘Creator Week’
• Phil DeFranco Partners With Jellysmack To Relaunch His YouTube News Series On Snapchat (Exclusive)
• David Dobrik-Less Dispo Closes Series A Featuring Investor-Advisors Annie Leibovitz, Kevin Durant, More
• Skincare Vlogger Hyram Yarbro Is Launching His Own ‘Selfless’ Brand At Sephora Stores Globally
• Mark Zuckerberg Takes Jab At Apple, Vows Facebook Won’t Take A Cut Of Creator Revenues Until 2023
• Sephora Announces Third Class Of Its #SephoraSquad Beauty Influencer Program
• Logan Paul And Floyd Mayweather Made Tens Of Millions In Sponsor Dollars On Their Fight. Here Are All the Brands Involved In The Boxing Event.
• Instagram Unveils Branded Content Updates, Including Ability To Tag 2 Brands In Single Sponsored Post
• YouTube ‘Shorts’ To Let Creators Repurpose Audio From Existing YouTube Videos Amid Global Rollout
• White House Press Secretary Jen Psaki Hosts First-Ever Briefing With Social Media Stars
• Insights: Twitter Finally Gives Us What We Always Wanted, For A Price
• Underscore Talent Signs TikTok Phenom CelinaSpookyBoo, YouTube’s Anasala Family
• Spring, Linktree Integration Will Enable Creators To Add Ecommerce Stores To Bio Links
• TikTok Adds Collection Of Biometric Data, Like Faceprints And Voiceprints, To U.S. Privacy Policy
• YouTube Millionaires: Dangthatsalongname’s Channel Is A Trove Of Memorable Gaming Moments, From ‘Minecraft’ To ‘Among Us’