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• Warner Music Group Acquires Meme Account Company IMGN For At Least A Reported $85 Million To Gain “Insights Into Social Media”
• Ad Agency Mekanism Taps Curtis Roach For Back-To-School Safety Campaign On Triller

  Ad agency Mekanism is turning to burgeoning micro-video platform Triller to ease student anxieties in New York City, where schools are set to reopen in the fall. With 1.1 million public school students set to return to classrooms with different protocols and formats in place, the agency has launched a social media campaign to promote a new kind of greeting to replace handshakes, fist-bumps, and high fives.

  
• Hype House TikToker Kelianne Stankus Signs With UTA (Exclusive)

  
• NikkieTutorials Robbed At Gunpoint In Netherlands Home, As Local Police Solicit Tips

  Leading beauty vlogger Nikkie De Jager -- better known to her 13 million subscribers and 15 million monthly viewers as NikkieTutorials -- has survived a traumatic incident, and now she’s taking some time off to recharge.

  
• Three Of Bon Appétit’s Test Kitchen Stars Have Exited After Failed Pay Negotiations
• TikTok’s Hype House Signs On Dotted Line For Reality Series As Part Of Larger Pact With Wheelhouse Group
• YouTube Ad Revs Dipped To $3.8 Billion In Q2, But We’re Seeing “Further Improvement” In July, CFO Says
• MTV Inks Talent And Consumer Products Pact With Musician-Influencer Johnny Orlando
• GoldieBlox Names Former New Form Exec Melissa Schneider Chief Content Officer
• Twitter “Likely” To Test Subscription Options This Year As COVID Shrinks Ad Revenue, CEO Says
• Lilly Singh Unveiled As Co-Owner Of Pro Women’s Soccer Team Coming To Los Angeles
• Amazon Will Now Let You Create Your Own Streaming Service, Using Twitch Technology