James Hale

• TikTok’s ‘Hashtag Challenge Plus’ Ad Format Is Generating Billions Of Views For Brands
• Sports-Savvy YouTube Collective 2HYPE Signs With 100 Thieves

  Six-man, sports-focused group 2HYPE is the first YouTube creator collective to sign with gaming and lifestyle org 100 Thieves.

  
• ‘The Good Place,’ ‘Brooklyn Nine-Nine’ Developer Tracey Pakosta Is Netflix’s New Head Of Comedy

  Following a major reorg in October that “streamlined” content teams and consolidated various departments, Netflix has tapped a seasoned executive as its new head of comedy.

  
• Trump-Endorsed Right-wing YouTube Channels See Rise In Viewership

  One America News Network and Newsmax, two right-wing YouTube “news” channels Donald Trump has been pushing since Fox News lost his favor by accepting that Joe Biden won the 2020 election, are among those noticeably gaining viewership on the platform.

  
• xQcOW, Pokimane Are Twitch’s Top-Earning Streamers Of 2020 (Report)
• Steph Curry’s YouTube Series ‘5 Minutes From Home’ Is Becoming An Audible Original Podcast
• Instagram Gives Reels, Shop Permanent Spots On Nav Bar
• Twitch Apologizes To Creators Hit By Mass DMCAs And Content Deletions, Says It’s In Talks With Record Labels
• Google Is Giving YouTube Premium Subscribers A Free Stadia Controller, Chromecast Ultra
• TikTok Predicted To Hit 1 Billion Users In 2021
• Fullscreen To Be Dramatically Affected By WarnerMedia Layoffs
• Ninja Chose Twitch Over YouTube Because He Didn’t Want To Be Known As “A YouTuber”