NBC

• Creators have become indispensable political pundits. For NBC, that means more “Kornacki Cam.”
• NBC wants to turn the Winter Olympics into a creator spectacle. Is that what viewers want?

  When the Winter Olympics return in 2026, NBC will turn Milan into a creator hotspot. How will that strategy fare with viewers?

  
• Climbing The Charts: NBC Sports Adds Nearly 300 Million Minutes Watched On YouTube, Facebook During Olympics

  NBC Sports leaned ALL the way into Olympics videos in July, especially once the Games began. The result? Nearly 300 million more minutes watched across Facebook and YouTube in the U.S.

  
• This Week In Social Video: Billie Eilish, NFL Draft, Kentucky Derby

  While fans were glued to televisions watching the NFL Draft and Kentucky Derby, they were also glued to social video. And for non-sports fans, Billie Eilish's new single was enough to generate plenty of attention.

  
• Lilly Singh Lands Primetime Comedy Show At NBC, Bringing Her YouTube Sketches To Primetime
• NBC Picks Up ‘A Little Late With Lilly Singh’ For Season Two, But Won’t Film Remotely
• Snapchat And NBC Expand Olympics Content Pact Around 2020 Tokyo Games
• Lilly Singh Posts Confident Late-Night Debut With Socially-Conscious Bits, YouTube-Esque Challenges
• Lilly Singh’s Talk Show To Welcome Mindy Kaling, Rainn Wilson, Chelsea Handler This Week
• NBC Gives Lilly Singh A Superpowered Welcome With Hourlong Primetime Special
• Lilly Singh’s NBC Talk Show To Bow Sept. 16, Names Comedy Vet John Irwin Showrunner
• Pentatonix Sets 3rd NBC Christmas Special With Kelly Clarkson, Backstreet Boys, More