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• NewFronts Unveils First Slate Of Presenters For Rescheduled Event, Which Will Tackle Coronavirus Crisis
• YouTube To Stream This Year’s Brandcast Due To Coronavirus, As NewFronts Recommends Other Presenters Do The Same

  YouTube’s annual Brandcast -- a showcase attended by advertisers and other VIPs, during which the video giant typically unveils latest stats and breaking news -- is the most recent casualty as concerns surrounding coronavirus continue to mount.

  
• IAB Reformats NewFronts Once Again With Eight-Day Event, Breakout Sessions For ‘Audio’, ‘Influencers’

  The NewFronts have undergone a restructuring once again.After halving the formerly two-week marketplace -- where publishers and platforms convene for high-octane showcases of their latest programming ventures and ad offerings in a bid to drive sales -- to a one-week event in 2018, the Interactive Advertising Bureau (IAB), which hosts the event, has announced further changes for 2020.

  
• Vevo Looking To Supercharge OTT Distribution

  Vevo sees itself as the largest ad-based business in today’s music industry, the company’s SVP of sales, Jesse Judelman, told Tubefilter during an interview at the second annual NewFronts West, which took place earlier this month in Los Angeles.

  
• How Mattel Harnessed YouTube To Help Bring Its Iconic Barbie Character Down To Earth
• Levi’s CMO Jen Sey Talks Importance Of Taking A Social Stand
• David Dobrik, Vat19, Ryan ToysReview Named Finalists At Second Annual ‘Streamys Brand Awards’
• IAB Announces Initial Slate For Second Annual NewFronts West, Featuring Facebook, Vevo, Streamys Brand Awards, More
• NewFronts Presenters Sought To Redefine The Concept Of ‘Primetime’ For Our Mobile Age
• This Year’s Biggest NewFronts Buzzwords Were “Audio” And “Brand Safety”, Says Mindshare’s Christine Peterson
• Condé Nast Entertainment Says It Has 100 Pilots In The Works
• Viacom’s Kelly Day Wants To ‘Build Digital Worlds’ Around Its Biggest TV Hits