Amazon

• Ninja and MrBeast to battle it out at Prime Day gaming event
• Amazon’s freshly rebranded Freevee unveils growing slate of streaming originals

  Amazon said it would amp Freevee’s content production by 70% in 2022.

  
• Amazon Deployed $13 Billion On Content Last Year

  Amazon spent a whopping $13 billion on content last year – which includes all licensing and productions costs for Prime Video as well as its Amazon Music subscription service. 

  
• Amazon Taps Digital Veteran Kelly Day To Oversee Prime Video Internationally

  Amazon has tapped digital video veteran Kelly Day -- most recently of ViacomCBS -- to serve as VP of Prime Video international, a newly-created role.

  
• TikTok Tries For TV Viewership With Amazon Fire Deal
• ‘ACM Awards’ Becomes First Linear Awards Show To Go Digital In Exclusive Deal With Amazon
• Amazon’s ‘Lord Of The Rings’ Prequel, The Most Expensive TV Series Ever, To Debut Sept. 2022
• Insights: Facebook Won Big Antitrust Decision, But Big Tech’s Headaches Are Far From Done
• Discovery/Warner Merger Makes Conglomerate With As Many As 150 Million Unique Viewers In U.S.
• Insights: Florida Man Signs Dopey Deplatforming Law, But That’s Not The Point
• Amazon’s Exclusive Streaming Deal With The NFL To Kick Off 1 Year Earlier Than Anticipated
• Insights: Goliath Beater Roku Rockets Into ‘The Streaming Decade’