John Cassillo

• Thanksgiving-Themed Videos Garnered 600 Million Cross-Platform Views This Month
• ‘Rick And Morty’, Adult Swim Drive Social Video Views Amid Show’s Highly-Anticipated Return

  Rick And Morty returned for its highly-anticipated fourth season on Nov. 10, and the show's two-year hiatus couldn't have come soon enough for fans.

  
• Halloween Social Videos Amass Over 6.6 Billion Views in October Alone

  As one might expect, Halloween generates plenty of conversation on social video. According to video measurement company Tubular Labs, Halloween-related videos made for more than 6.67 billion views across platforms like Facebook, Instagram, Twitter, and YouTube in the month of October this year.

  
• NBA’s Top Offseason Video Topics, Plus Lebron, Zion, And More Very Engaging Stars For The 2019-20 Season

  The NBA is back in season, but during the summer break, it still got a LOT of views on social media. It's stars, too, didn't take time off from Instagram.

  
• ‘Fortnite’ Sees Social Video Viewership Resurgence Amid Launch Of ‘Chapter 2’
• Major League Baseball’s Playoff Teams Didn’t Necessarily Top Social Video Standings
• Fantasy Football Videos Gain Steam All Summer From Unexpected Sources
• Apple’s Big YouTube Stream Was Just Part Of Its Swelling Social Video Impact
• MTV’s VMAs Collect Hundreds Of Millions Of Social Video Views, Primarily On Owned Properties
• Top-10 College Football Teams Are Also Great At Generating Social Video Views
• Premier League Social Video Standings Look A Lot Like Typical Season’s Table
• Ninja’s New Cross-Platform Video Strategy Since Leaving Twitch For Mixer