Gen Z Studio Invisible Narratives Taps YouTube Comedian ‘Cherdleys’ For Next Feature Film

Invisible Narratives, the studio behind Brian ‘Faze Rug’ Awadis’ Halloween horror movie Crimson, has announced its latest creator-led feature film in collaboration with YouTube comedian Chad ‘Cherdleys’ LeBaron.

The project marks LeBaron’s first feature-length project. In the untitled scripted comedy, LeBaron will play a down-on-his-luck ride-share driver who one day finds a suitcase full of drugs in his car, which he and his friends attempt to flip for cash — only to find out that they are in way over their heads.

LeBaron will be joined in the film by his real-life best friend and videographer Ryan Leader. (Leader is a touring stand-up and YouTuber in his own right under the moniker Ryan The Leader).

LeBaron launched his YouTube channel in 2015, and has today amassed 1.8 million subscribers and 7 million monthly views on the strength of his comedy sketches and improv acumen. He also counts 842,000 followers on Facebook

Gen Z-aimed Invisible Narratives, founded by former Paramount Pictures president Adam Goodman, pairs leading digital stars with Hollywood’s top storytellers to develop IP for film, TV, digital, livestreaming, and audio. The company also operates a distribution platform at inviz.tv, which not only hosts pay-per view content but also vends accompanying commerce, including merch packages.

Crimson marked Invisible Narratives’ first-ever feature as part of a larger pact with the FaZe Clan. It premiered on inviz.tv last October and is currently available on Amazon Prime Video, Apple TV, and Google Play. The nascent studio also has projects in development with TikTok megastar Larray (for an as-yet-untitled 90s time-travel caper) and Facebook comedian Laura Cleary.