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Brian Awadis, FaZe Clan’s Most-Followed Creator, To Headline Collective’s First Feature Film
Shroud’s Homecoming Twitch Stream Brings 3 Million Live Viewers
New York Yankees Tap TikTok For Sponsorship, Exclusive Content Deal
YouTube Reinstates Monetization For Steven Crowder 14 Months After Racist, Homophobic Harassment Of Carlos Maza
Influencer Marketing Company CreatorIQ Joins YouTube’s Measurement Program

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Branded Entertainment

How BEN’s Influencer-Measuring AI “Brings Science To The Art Of Advertising”

Influencer Marketing Is Changing. Here’s What BEN Thinks Is Critical For Success.

SeatGeek Paid For Tiny Meat Gang’s “Broke Bitch” Music Video–And They Want You To Know It

Chipotle’s TikTok #Boorito Halloween Campaign With DreaKnowsBest, The Stokes Twins Surpasses 2 Billion Views

David Dobrik Swipes Right On Branded Courtship With Dating App ‘Bumble’

James Charles Spills Savvy Brand Deal With Ole Henriksen — And Some Tea To Boot

Pentatonix Kicks Off Yearlong Brand Deal With RCA Electronics

Beauty Giant Estée Lauder Now Allots 75% Of Its Digital Marketing Budget To Influencers

Which Sports Brands Have Been Viewed The Most In 2019 So Far?

Ryan Toys Review Scrubs Up With Colgate For Children’s Oral Care Collection

Glad Challenges YouTube Vet Grace Helbig To Create An Instagram-Worthy Dish While Offroading

Kayla Itsines, Jeffree Star, Eugene Lee Yang Named Most Influential Influencers (Study)

Hardee’s Enlists Ryan ToysReview To Relaunch Kid’s Meal Business After 8 Years

MrBeast Drops Video Of Real Life, EA-Sponsored ‘Apex Legends’ Battle Starring 39 YouTubers Competing For $200,000

Molly Burke Seeks To Reclaim A Traumatic Moment In Samsung Travel Series

Insights: Snapchat’s Vertical Visual Pioneer Moves On To Directing

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