Welcome to Creators on the Rise, where—in partnership with global creator company Jellysmack—we find and profile breakout creators who are…
On TikTok, recent University of Michigan grad Ari Elkins has amassed an audience of 1.8 million followers by serving as your personal guide…
TikTok has its eye on Tinseltown. The micro-video platform has unveiled its inaugural Showbiz List, a collection of 35 creators who…
A day after sharing advertiser-friendly features during its annual Brandcast, YouTube revealed a slew of updates that will affect its flagship product. The…
At its Brandcast presentation in New York on May 17, YouTube positioned itself as a direct competitor to TV. In…
Tonight, for the first time, YouTube hosted its annual Brandcast—where it appeals to advertisers with fresh user data and new…
Creator Andre Rebelo goes by the handle Typical Gamer, but his Fortnite skills are far from ordinary. On his stream, he regularly competes in…
Candle Media has announced its latest acquisition. The deep-pocketed entity, which has spent billions to acquire digital media companies like Hello Sunshine and Moonbug,…
When Twitch co-founder Kevin Lin chose to leave the company in 2020, he promised to "build again." Two years later, he is assembling…
Vanessa Guthrie, the executive who spearheaded Snap’s push into original content, is leaving the company. Per Variety, Guthrie will continue…
Influencer boxing matches can be hit-or-miss, but the Creator Clash was an absolute knockout. The highly-anticipated event was organized by…
Ahead of YouTube’s annual Brandcast presentation tomorrow night (for the first time taking place at the TV Upfronts rather than…