Homepage Feature

• In front of Congress, TikTok’s CEO was a pariah. In China, he’s a hero.
• More than 100,000 YouTube channels are linked to stores

  100,000 YouTube channels now link from creator, artist, and brand profiles to external merch stores operated by companies like Spring.

  
• Zigazoo started as TikTok for kids. Now Gen Z is getting in on the fun.

  Zigazoo launched as a TikTok alternative catered to Generation Alpha. Now it is courting Gen Z celebs like Jack Wright and Hannah Kosh.

  
• An Indian creator with 30 million YouTube subscribers is becoming a playable video game character

  Ujjwal Chaurasia, the YouTube star known as Techno Gamerz, will appear in a video game from Indian studio SuperGaming.

  
• YouTube’s getting rid of Simsim, but says it’s still investing in ecommerce
• YouTube Millionaires: Cleaning, organizing, couponing, creating…Kallie Branciforte does it all. But first, she needs some coffee.
• Here are three big takeaways from TikTok CEO Shou Zi Chew’s Congressional testimony
• ‘Fortnite’ is giving 40% of its revenue to creators
• Fiverr publishes 10-step guide to the $100 billion creator economy
• Creators come to D.C. with a message for politicians: “TikTok is not a children’s dancing app”
• As FaZe Clan’s stock price crashes, some of its founding members (and MrBeast) are sounding off
• Gamer management firm Loaded adds Chris “Chopper” Hopper as COO (Exclusive)