walmart

• Walmart To Sell Video Rental And Streaming Service Vudu To NBCUniversal-Owned Fandango
• Mindy McKnight To Launch ‘Hairitage’ Hair Care Brand At 4,400 Walmart Doors

  After two years in the making, YouTube hair goddess Mindy McKnight -- proprietor of the Cute Girls Hairstyles channel, with 5.6 million subscribers -- has launched her own hair care line, aptly dubbed Hairitage.

  
• Kids’ Content Upstart Moonbug Launches ‘Little Baby Bum’ Merch At Amazon, Walmart

  Kids’ content upstart Moonbug is making a massive foray into merchandising.The company’s foundational property, popular YouTube children’s channel Little Baby Bum (20.6 million subscribers), has released a line of toys alongside the California-based consumer products firm MGA Entertainment (and its children’s imprint Little Tikes).

  
• Vudu Debuts First Original Series, Along With Family Viewing Feature That Autoskips “Objectionable” Content

  Walmart’s streaming service Vudu has debuted its first original series, a shortform reboot of John Hughes’ classic film Mr. Mom. It’s the first piece of content to emerge from the numerous production partnerships Vudu has signed over the last year with the likes of MGM, Viacom, Studio71, Bell Canada, Variety, and interactive content startup Eko.

  
• Summer McKeen’s Maybelline Lip Gloss Collab Drops At Walmart
• Vudu Announces ‘Blue’s Clues’ Remake, Studio71 Film ‘Adventure Force 5’
• Fans Can Now Buy Their Own Ninja Headbands For $22, Exclusively At Walmart
• Roi ‘Guava Juice’ Fabito’s Toy Brand Expands To 3,900 Walmart Stores Nationwide
• Ryan ToysReview Vastly Expands Licensing Empire With 40 Global Deals
• Karina Garcia’s Slime Brand Arrives At Walmart Amid New Product Launches
• 7-Year-Old Ryan ToysReview Unveils Sponsorship With Mandarin Orange Brand
• 7-Year-Old Ryan ToysReview Reportedly Earned $22 Million On YouTube Last Year