News

• Frank Sinatra, Prince, And Whitney Houston Have TikTok Accounts. Here’s Why.
• Insights: Will Jason Kilar’s WarnerMedia Be The Vessel For Hollywood’s Streaming Transformation?

  Jason Kilar was hired to transform WarnerMedia for the streaming future. With this week's stunning HBO Max announcement, Mission Accomplished.

  
• Sponsored Influencer Posts for Black Friday/Cyber Monday Grew By 46.6% This Year

  
• YouTube U.K. Taps 10 Established Creators To Spotlight Up-And-Comers For ‘The Rise’ Campaign

  YouTube’s U.K. faction has released today a year-end creator campaign dubbed The Rise, in which 10 established personalitites have been tapped to name 10 rising video stars in various content categories including music, fitness, science, sports, and parenting. 

  
• Rooster Teeth Studios Hires Two TV Execs To Head Up Scripted, Unscripted Programming
• How Much More Money Do Creators Make During the Holidays?
• Loren Gray, TikTok’s Fourth Biggest Creator, Debuts ‘&Always’ Jewelry Brand
• For Its Latest Drop, Startup ‘Stir’ Blindly Paired Creators To Collab On Custom Face Masks
• YouTube Millionaires: Derkslurp On TikTok, Time Management, And The World’s Most Essential Drink
• ‘UNHhhh’ Stars Trixie Mattel And Katya To Host 2020 Streamy Awards
• YouTube Wants To Use Creators’ Data To See If Its Algorithms Target Marginalized People
• Charli D’Amelio Invests In Teen-Targeted Banking Startup ‘Step,’ Which Just Raised $50 Million
• A3 Artists Signs Couple TikTokers Abbie And Josh Herbert, With 6 Million Followers
• TikTok Is Reportedly Testing 3-Minute Videos
• Facebook Gaming Introduces Non-Gaming Content Hub For Partners Called ‘Hanging Out’
• The Game Theorists Raise Staggering $3 Million For St. Jude During 9-Hour YouTube Stream
• Bella Poarch, The #YouHaveTo Hashtag, “Savage Love” Top TikTok’s Biggest Trends Of 2020
• Creators Can Now Host Live Pre-Shows, Embed Trailers Ahead Of Their YouTube Video ‘Premieres’
• Top 50 Most Viewed US YouTube Channels • Week Of 11/30/2020
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 11/30/2020
• Jake Paul Says He’s In Talks To Fight UFC Champ Conor McGregor
• YouTube’s Latest Original Is A Charitable ‘Secret Santa’ Exchange With AsapSCIENCE, Molly Burke, More
• YouTube Comedy Trio Viva La Dirt League Signs With CAA (Exclusive)
• Lilly Singh, Liza Koshy, More To Host Instagram Live Fundraisers For ‘Giving Tuesday’