Industry

• This Year’s Holiday Video View Counts Are In, And It’s Official: Welcome To The Season Of Mr. Bean
• Music Videos Dominate 2019’s Social View Count Charts

  Are podcasts killing music? was a popular question in 2019, but never fear: the growing popularity of podcasts doesn’t seem to be cutting into music video viewing on social media platforms like Facebook, Instagram, Twitter, and YouTube.

  
• For The First Time, YouTube Consumption Will Inform The ‘Billboard 200’ Albums Chart

  Beginning next year, the Billboard 200 chart -- which tracks the nation’s most popular albums of the week based on a number of factors, including traditional album sales, and other digital-equivalent metrics -- will incorporate video and audio data from YouTube in making its calculations.

  
• Tubular Labs Doubles Board With New Additions Jamie Gutfreund, Greg Coleman

  Video analytics firm Tubular Labs has brought on two new board members as part of its ongoing efforts -- in partnership with the Global Video Measurement Alliance (GVMA) -- to establish a new set of industry-wide metrics for digital video.

  
• Creators For Good: Penny Tovar On Why Representation Matters In Education And STEM
• The Global Video Measurement Alliance Believes Views Alone Can’t Accurately Measure Digital Video Engagement — So It’s Creating New Metrics
• Thanksgiving-Themed Videos Garnered 600 Million Cross-Platform Views This Month
• ‘Rick And Morty’, Adult Swim Drive Social Video Views Amid Show’s Highly-Anticipated Return
• How Ipsy And Warby Parker Are Harnessing The Engagement Power Of Micro Influencers For Social Video
• Halloween Social Videos Amass Over 6.6 Billion Views in October Alone
• NBA’s Top Offseason Video Topics, Plus Lebron, Zion, And More Very Engaging Stars For The 2019-20 Season
• ‘Fortnite’ Sees Social Video Viewership Resurgence Amid Launch Of ‘Chapter 2’