Geoff Weiss

• Shots Studios Signs Content, Merch Partnership With Gaming Org ‘NRG Esports’ (Exclusive)
• After Selling 25,000 Units In 12 Hours, ‘Try Guys’ Star Zach Kornfeld Restocks Nascent Tea Brand

  Try Guys star Zach Kornfeld is dipping into the beverage business -- a path that has been trod by countless influencers before him. The 30-year-old has launched Zadiko, a loose leaf tea brand that sold out promptly upon its launch on Aug. 17, and which is being restocked today.

  
• With Her Hair Care Brand Set To Clock $30 Million In Sales This Year, Mindy McKnight Forays Into Toys

  Mindy ‘Cute Girls Hairstyles’ McKnight is diversifying her product portfolio after the massive success of her first venture: a hairstyling range of products dubbed Hairitage that launched in January exclusively at Walmart.

  
• Famous Birthdays Crosses 30 Million Monthly Visitors, Will Launch Portuguese Iteration By Year’s End

  Eight-year-old Famous Birthdays, the hit website that serves as an influencer encyclopedia of sorts, is celebrating an impressive milestone as it eyes wider global expansion.

  
• Two Suspects Arrested Following Brutal Hollywood Attack Against Three Trans Influencers Of Color
• Anonymous Content, WME Vet Nate Ruff Launches Boutique Digital Talent Firm ‘Odd Projects’
• The Dolan Twins’ Wakeheart Brand Delves Into Candles With Healing ‘Crystal’ Collection
• YouTube Unveils List Of Year’s Top ‘Direct Response’ Ads As Format Continues To Flourish
• Collins And Devan Key To Launch Toy And Activity Line Exclusively At Walmart This Fall
• Rooster Teeth Taps A.J. Feliciano To Head Up Video-Centric Podcast Network ‘The Roost’
• Studio71 Signs Supermodel — And Burgeoning YouTube Personality — Naomi Campbell
• Fanjoy Teams With Apparel Giant ‘Mad Engine’ To Bring Influencer Merch To Physical Retailers