Breakout YouTube star Liza Koshy has signed an overall deal with the Jada and Will Smith-founded media company, Westbrook Inc. Koshy, who amassed 18 million subscribers on the strength of her comedic YouTube sketches, has subsequently segued into the scripted space with her YouTube Original sitcom, Liza On Demand, and the Alicia Keys-produced Netflix feature Work It.
Geoff Weiss
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Twitter To Sunset Periscope App In March After Years Of Declining Usage
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Liza Koshy Signs Overall Deal With Jada And Will Smith-Founded Westbrook Inc.
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‘Dance Moms’ Star-Turned-Influencer Nia Sioux Signs With A3 Artists Agency (Exclusive)
A3 Artists Agency has signed OG Dance Moms star-turned-prolific social media influencer Nia Sioux. Sioux, who is a dancer and aspiring singer, also harnesses her platform for social justice advocacy and counts upwards of 14 million collective followers -- including 6.9 million TikTok followers, 5.6 million Instagram fans, and 1 million YouTube subscribers.
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Walmart Looking To Turn Salaried Employees Into Social Influencers With Nascent ‘Spotlight’ Program
Walmart has launched a nascent Spotlight program that is aiming to turn employees into a fleet of in-house digital influencers. Spotlight sees employees giving behind-the-scenes glimpses at their lives at Walmart and also promoting various products and company initiatives on their personal social media accounts.
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Winners To Be Announced For 7th Annual ‘Peace In The Streets Global Film Festival’
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Anthony Padilla Starts ‘Pressalike’ Production Company Ahead Of Debut YouTube Documentary
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After 6 Years, YouTube Supergroup O2L Reunites In The Name Of Charity
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Reddit Buys TikTok Competitor Dubsmash, Will Integrate App’s Video Creation Tools
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100 Thieves Signs Content Creator Ian ‘Enable’ Wyatt, Unveils LA Thieves Starting Roster
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Hello Sunshine CFO Liz Jenkins Joins Snap’s Board Of Directors
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YouTube Will Enable Viewers To Toggle Out Of Ads For Alcohol And Gambling
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YouTube Greenlights ‘Creator Spotlights’ Docuseries, An Intimate Glimpse Into The Lives Of Top Stars
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