podcasts

• Spotify Acquires Podcast Preview-Generating Startup Podz
• Apple Launches Podcast Subscriptions, Offering Ad-Free Listening, Extra Content For Thousands Of Shows

  Subscriptions (which appear to vary in price from show to show and channel to channel) can give payees access to a range of perks such as ad-free listening and exclusive or behind-the-scenes content. Users pay for subscriptions directly in the Apple Podcasts app, and unlocked content is stored within the app.

  
• On Creator Upload: Does A Video Editing App’s Popularity Signal We’ve Entered The ‘Creator Age’?

  CapCut is a video editing app and was #8 in the world in downloads in May. Is that a sign we're in the 'Creator Age' of the Creator Economy?

  
• The IAB Predicts U.S. Podcast Revenue Will Hit $2 Billion In 2023

  “Podcasting will grow in the next two years by leaps and bounds,” IAB Media Center vice president Eric John said at the Upfront, per Deadline. “Advertisers are benefiting from new technologies developed to serve these marketplaces, to make podcast advertising more dynamic and measurable than ever before.”

  
• Wondery Added As Launch Partner For Apple’s Upcoming Podcast Subscription Service
• Shots Studios Signs Podcasts ‘I Am Athlete’, ‘Hotboxin’ With Mike Tyson’ To Its YouTube MCN
• Apple Aligns With Kids’ Nonprofit To Curate Family-Friendly Podcast Collections
• BetterHelp Spent $4.4 Million On Podcast Advertising In January (Report)
• Hosts Of Gimlet Media’s ‘Reply All’ Step Down After Allegations Of Toxic, Anti-Union Behavior
• CAA Signs Podcast Startup Lemonada Media
• Barstool Sports, NPR, Wondery Were Top-Earning Podcast Producers Of 2020 (Report)
• On The Podcast: Can Snapchat Give Away $1 Million A Day Forever?