The COVID-19 pandemic is forcing even old-school stars to look at online ways to connect with fans. And Hollywood will never be the same.
influencers
- Macy’s Vastly Democratizes ‘Style Crew’ Influencer Program, Which Was Formerly Only Open To Employees
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Insights: Old-School Stars Forced Online Will Help Change Hollywood Long After Pandemic
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Insights: How Online Creators Can Thrive, And Help Others Survive, In Our Plague Year
The COVID-19 pandemic has transformed life, and is creating opportunities for online creators to thrive with captive audiences. But please, do it right.
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The FTC Wants To Hold Brands, Platforms Like YouTube Financially Liable For Improper #SponCon Disclosures
All five commissioners of the Federal Trade Commission (FTC) have voted to review how it handles digital influencers and sponsored content.
- For Beauty Influencer Campaigns, YouTube Delivers
- Insights: College Sports Is About To Unleash An Influencer Deluge
- IGTV Is Funding Creator Content — When It Doesn’t Touch On Politics, Social Issues
- The FTC Releases New Guidelines (And Its First Creator-Friendly Brochure) For Influencers Who Post Sponsored Content
- Insights: As Social Media Sites Fiddle Over Cannabis Creator Bans, Public Health Suffers
- Beauty Giant Estée Lauder Now Allots 75% Of Its Digital Marketing Budget To Influencers
- Insights: VidCon And Its Influencers Are Bigger Than Ever, But What About The Kids?
- Insights: Beating Burnout, The Biggest Threat To Influencers Everywhere
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