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• VidCon U.S. Adds Joana Ceddia, Binging With Babish, NickEh30 As ‘Featured Creators’
• Kids’ Content Upstart Moonbug Launches ‘Little Baby Bum’ Merch At Amazon, Walmart

  Kids’ content upstart Moonbug is making a massive foray into merchandising.The company’s foundational property, popular YouTube children’s channel Little Baby Bum (20.6 million subscribers), has released a line of toys alongside the California-based consumer products firm MGA Entertainment (and its children’s imprint Little Tikes).

  
• YouTube Originals Continues Push Into Music-Themed Docs With Mark Ronson Feature

  On the heels of the announcement of its Johnny Cash doc, The Gift (dropping next month), YouTube is setting its sights on even more unscripted originals in the music space.On Saturday, the video giant will premiere How To Be: Mark Ronson, a feature documentary about the acclaimed producer, who has  worked with Amy Winehouse and Bruno Mars (the Ronson-produced "Uptown Funk" remains the fifth most-watched clip on YouTube to date at 3.5 billion views).

  
• Shane Dawson Could Make $5 Million On His ‘Conspiracy’-Themed Eyeshadow Palette, Jeffree Star Says

  While the second episode of Shane Dawson’s The Beautiful World Of Jeffree Star felt vaguely like an infomercial for the eyeshadow palette and accessories collection that the two are slated to launch this holiday season, Star -- who has never been shy about flaunting his financials -- did share some telling details about his lucrative cosmetics empire and the moneymaking potential of the collab.

  
• Brat Launches Inaugural Podcast, A Show-Within-A-Show Called ‘Attaway Appeal’
• Rooster Teeth Drops ‘RWBY’ Season 7 Trailer, Greenlights Seasons 8 And 9
• Whistle Acquires Elisabeth Murdoch-Founded, Snap-Backed Content Studio ‘Vertical Networks’
• James Charles Spills Savvy Brand Deal With Ole Henriksen — And Some Tea To Boot
• Italian Government Reportedly Investigating Netflix For Tax Evasion
• Comedy Central International Unveils Latest Digital Slate, Including Return Of U.K. Sketch Series ‘Bad Cramps’
• Aussie Children’s YouTube Channel ‘CKN Toys’ Inks Global Deal With Nickelodeon
• Creators Going Pro: Toddy Smith Publishes Debut Book ‘I’ll Give You A Dollar If You Consider This Art’