advertising

• YouTube’s Next TV Ads To Feature Vice, ‘Epic Rap Battles Of History’
• Can Honda’s $50 Million YouTube Channel Revolutionize Online Video?

  Honda has launched Honda Stage, a YouTube channel that will try to use $50 million of branded music content to make cable ads irrelevant.

  
• Vnetic Helps Brands Find The YouTube Channels That Are Right For Them

  Outrigger Media is using data it collects from its Openslate platform to launch Vnetic, a new tool that connects brands to YouTube channels.

  
• Here Are The Eleven Best World Cup Brands On YouTube (So Far)

  Unruly Media has released an infographic that shows the 11 most shared brands on YouTube leading up to the 2014 FIFA World Cup. Nike is #1.

  
• Walking The Online Video Tightrope: Protecting Talent While Taking Ad Dollars
• Google Preferred Is The Star Of YouTube’s 2014 Brandcast
• Most Viewed Brands On YouTube Outperform S&P 500 By 31%
• As Some TV Budgets Shrink, 65% Of Ad Buyers Plan To Spend More Online
• Meet The Top 1% Of YouTube’s “Google Preferred” Channels For Advertisers (Exclusive)
• AOL To Woo Advertisers By Allowing Nielsen Ratings On Its Videos
• Is Home Fitness Company Beachbody Gaming YouTube’s Skippable Pre-Roll Ads?
• Interactive Online Advertising Scored $42.8 Billion Revenue In 2013