advertising

• Vimeo’s VHX Now Lets Users Bring Ads Into Their Subscription Services
• CGP Grey Offers A Simple Explanation Of How YouTube Ads Work

  Educational creator CGP Grey used his latest video to dive into the potentially confusing world of YouTube pre-roll advertisements.

  
• YouTube Will Require Channels To Have At Least 10,000 Views Before Allowing Them To Run Ads

  YouTube has announced a change to its partner program that will require creators to have at least 10,000 total channel views before they can run ads.

  
• YouTube Further Updates Ad Safeguards As Google Business Chief Says Problem Is “Small”

  “It has always been a small problem,” Google's chief business officer, Philipp Schindler, says of ads running against objectionable content.

  
• Snapchat Integrates Search Function For More Than 1 Million Stories
• After Broadening Demonetization Policies, YouTube Says It’s Fixing Appeals Process Bug
• Twitter Launches New Monetization Feature With Pre-Rolls On Periscope
• Facing $750 Million Ad Boycott, YouTube Implements Broader Demonetization Policies
• PepsiCo, Walmart, Others Join YouTube Ad Freeze As Top Trade Organization Demands ‘Brand Safety’
• AT&T, Verizon Pull Ads From YouTube Fearing Placement Against Extremist Videos
• As U.K. Brands Boycott YouTube, Google Announces New Ad Safeguards
• Google Apologizes For Ads Appearing Against Extremist YouTube Videos In U.K.