News

• YouTube’s Chief Product Officer testified before Congress. Then he announced a new approach to extremist content.
• WhatsApp enters the original content court with Giannis Antetokounmpo

  Called Naija Odyssey, the film is narrated by Antetokounmpo and his mother and “tells his origin story…as he reconciles his roots, birthplace and sense of belonging between cross-cultural worlds,” per its official description.

  
• Khaby Lame gets paid about $400,000 for each sponsored TikTok, but his dream is to win an Oscar

  Khaby Lame's manager told Fortune that the TikTok star makes about $400,000 for each sponsored post. He also wants to win an Oscar.

  
• The company “at the apex of gaming and youth culture” is selling land in the metaverse. Welcome to FaZe World.

  FaZe Clan is headed to the metaverse. The gaming organization will open a Web3 space called FaZe World later this year.

  
• TikTok’s prompting users to post candid content–just like BeReal
• TikTok’s COO appeared in front of Congress. Her testimony left many questions unanswered.
• YouTube Millionaires: Jack Pop has a million subscribers and a movie in the works. He’s also 17.
• TikTok’s latest month-long initiative is a Latinx thing
• Netflix’s ad-supported tier is on the fast track, but advertisers are balking at the platform’s asking price
• The latest foodstuffs inspired by YouTube are on Shake Shack’s Hot Ones menu
• Here’s how cooking creator Eitan Bernath uses Snapchat as the “main source of revenue for his company.”
• Creators On The Rise: Mermaid Straw started in a dream. Now it’s becoming a force for environmental and health advocacy.
• Patreon feels the effects of the economic downturn, lays off 17% of its workforce
• Top 50 Most Viewed U.S. YouTube Channels • Week Of 09/11/2022
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 09/11/2022
• Night Media wants to acquire “established consumer-facing companies.” That’s why it’s launching a $100 million investment firm.
• After going from YouTube to ABC, Quinta Brunson wins an Emmy for ‘Abbott Elementary’
• Thanks to a deal with Gymshark, Valkyrae can now be found on a Times Square billboard
• Instagram’s next way to get eyes on Reels: creator tips
• ‘Bee and PuppyCat’ premiered on YouTube in 2013. Nine years later, its second season has arrived on Netflix.
• CoComelon’s 62-city tour of the U.S. kicks off on September 16
• Phil Ranta joins We Are Verified to build out creator services
• 100 Thieves wrapped up its second Creator Camp with a star-studded game of ‘2 Truths 1 Lie’
• Ninja said he was taking a break from the internet. Instead, he streamed on six platforms at once.