Super Bowl

• Yes, We Finally Have Digital’s Super Bowl Ad: Snapchat Lenses Create A “Big Game” For Digital
• Snickers Set To Broadcast First-Ever Live Super Bowl Commercial

  The 30-second, western-themed ad was developed by BBDO New York and stars the actor Adam Driver (of 'Girls' and 'Star Wars' fame).

  
• Top 20 Super Bowl Ads Of Past Nine Years Have Driven 440 Million Minutes Of YouTube Watch Time

  The top 20 ads from the Super Bowl over the past nine years have combined for hundreds of millions of minutes of watch time via YouTube AdBlitz.

  
• Fox Offering Digital-Only Ads During Super Bowl At $700,000 For A 30-Second Spot

  It marks an aboutface from last year's Super Bowl, when CBS only offered digital ads to marketers who'd also purchased television spots.

  
• KFC Proves That, For Super Bowl Ads, TV Is No Longer Necessary
• Hyundai, Pokemon Videos Among Most Super Bowl Ads So Far
• YouTube Brings Back Its Super Bowl AdBlitz For Eighth Straight Year
• YouTube’s February Ad Leaderboard Shows Top Super Bowl Performers
• NBC’s Super Bowl Live Stream Lagged, But It Still Got 1.3 Million Simultaneous Viewers
• Budweiser’s Puppy Ad Tops All Super Bowl Commercials Online
• Countdown: Top 7 (Non-Ad) Super Bowl XLIX Videos On YouTube
• The NFL Gets An Official YouTube Channel In Time For The Super Bowl