The day after the Super Bowl, YouTube provided its viewers with an update about the Big Game’s most popular ads. In a blog post, the video site ran through some Super Bowl statistics, provided a list of the most-viewed ads thus far, and declared “long live the game on YouTube.”
According to YouTube, viewers have already watched nearly four million hours of Super Bowl ads this year. More than 300,000 of those hours came during the game itself, with viewers tuning in on their phones to replay their favorite ads. YouTube said has been the first year in which the majority of its Super Bowl views have come from mobile devices.
While viewers will flock to Super Bowl ads in the days and weeks after February 7th, YouTube has also provided an early look at the game’s top videos with a top ten ranking sorted by total views. “The Chase,” from Hyundai, currently holds the number-one spot, though many of its views have come via paid impressions. The number-two video, Pokemon’s commemoration of its 20th year, has generated much more chatter–and a much better like-to-dislike ratio.
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Of course, these immediate post-Super Bowl rankings are biased toward the brands that chose to release their ads on YouTube days or weeks before the game. The latecomers now have a chance to catch up, and viewers have a chance to pick their favorites. On YouTube’s AdBlitz channel, visitors can vote for Super Bowl L’s best ad until midnight EST on February 10th. Unfortunately, Peyton Manning’s ad for Budweiser is not listed as one of the choices.
