Skibidi Toy-let: Gen Alpha’s favorite meme is getting its own product line

A pop culture phenomenon that began as a series of silly 3D animations is leveling up and getting its own…

2 days ago

Creators on the Rise: Misha Brown takes on the world’s biggest flops

Welcome to Creators on the Rise, where we find and profile breakout creators who are in the midst of extraordinary…

2 days ago

YouTube is investigating whether OpenAI used creators’ videos to train Sora. It also thinks its own AI products can do better.

YouTube is actively looking into whether OpenAI used creators' content to train Sora, Google CEO Sundar Pichai says. He joined The…

3 days ago

With $1 million grant program, TikTok supports creators who are “inspiring meaningful change”

TikTok wants you to meet its Change Makers. That's the name of a new program that offers support to creators who are…

3 days ago

Billie Eilish puts her admirers in the “Fan Spotlight” with a new TikTok feature

TikTok has enlisted a celebrity partner as the first user of its new feature. Billie Eilish showcased her listeners' creative talent by putting…

3 days ago

Underscore Talent launches STEM division with Michael Reeves, William Osman, Emily the Engineer, and more (Exclusive)

Underscore Talent has a new STEM, Learning, and Education division--and, to lead that division, it's tapped longtime talent manager David…

3 days ago

Top 5 Branded Videos of the Week: MrBeast goes 1-2. Also, smoking is awesome?

It's a good time to be MrBeast. The star of YouTube's most-watched videos is still flying high even after he…

4 days ago

NFL schedule release videos are going viral–and YouTube has them all

Over the last few years, the NFL's schedule release day has become a social media showdown, with teams no longer…

4 days ago

Creators like Marques Brownlee will vie for a $100,000 prize in Good Good’s golf tournament

A creator golf tournament will tee off in Indiana on June 18. On that date, an eclectic group of professional athletes,…

4 days ago

Twitch axes its in-house streaming software, says it will “redirect resources”

Twitch is shutting down its in-house streaming software, Twitch Studio. Launched for public use in 2019, Twitch Studio was intended…

4 days ago

With his “super studio,” Typical Gamer seeks a piece of the $320 million ‘Fortnite’ market

Add Andre Rebelo to the list of creators who are seeing dollar signs within the world of Fortnite. The streamer known as Typical…

7 days ago

Ahead of its public launch, BrandArmy brings in Rob Ryan as Chief Creator Officer

Creator brand-building company BrandArmy has a new Chief Creator Officer. Rob Ryan, a digital industry veteran and creator economy consultant…

1 week ago