There are a number of companies that help connect brands to relevant YouTube content creators, and one of those companies is standing out by producing a huge amount of branded video. FameBit, which offers a streamlined platform for both advertisers and YouTubers, had a prolific July. During that month, it helped produce more than 1,000 branded videos for its clients.
FameBit’s videos are a mixed bag. The company works with close to 70 brands, most of whom buy branded video placements in bulk. FameBit then spreads out these placements across specific YouTube channels within a number of different categories. An example of the company’s July 2014 blitz can be found on Matthew Frederick’s Matthias channel. Matthias, the winner of Internet Icon‘s second season
, teamed up with Dollar Shave Club for a comedy sketch about missing razors.The big month came right after FameBit raised a funding round. In June, it announced a $1.5 million seed round that included a number of prominent online video investors among its participants.
Taken as a whole, FameBit’s July videos generated 30 million views and paid out $250,000 to participating creators. For brands and creators choosing between a number of related services (including Niche and newcomer Mozaic), FameBit’s active month establishes it as an option that can get a lot done.
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