YouTube

• What does it take to succeed on YouTube Shorts? A strategist looked at 4.5 million videos to find out.
• Start spreading the news: Emma Chamberlain’s New York travelogue brings her back to YouTube

  Emma Chamberlain's first new YouTube video in six months is a walking tour through New York City's Manhattan borough.

  
• YouTube says Gen Z loves soothing videos, meme accounts, and “content that’s personally relevant to them”

  After studying the behavior of its users during the pandemic, YouTube has concluded that Gen Z loves ASMR, memes, and their fan communities.

  
• Online video ad spend is up 30% since the last quarter, and YouTube still leads to way

  The number of advertisers in the online video industry is up, as is the total spend, per MediaRadar. Ads on YouTube are leading the way.

  
• Top 50 Most Viewed U.S. YouTube Channels • Week Of 06/19/2022
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 06/19/2022
• Among YouTube’s top ads of the past 12 months, tourism is a prominent theme
• Did you miss YouTube’s Beauty Festival? You can rewatch the entire stream online.
• Spotter teams with media agency to “further our commitment to diverse creators”
• YouTube Millionaires: Steve Porter makes a living giving busted tech a little love
• Want more data about your listening habits? Try YouTube Music’s seasonal recaps.
• Need to correct an error in one of your YouTube videos? That process is now easier than ever.