whatsapp

• Are usernames WhatsApp’s path toward becoming a creator hub?
• MTV’s VMAs look to next generation with WhatsApp voting, TikToker cameos

  MTV continues to rethink digital strategy for the Video Music Awards (VMAs) with TikToker collabs and WhatsApp voting.

  
• Meta lays off 11,000 workers to “become a leaner and more efficient company”

  Mark Zuckerberg announced that Meta will lay off more than 11,000 employees in a round of job cuts that will affect Facebook and Instagram.

  
• WhatsApp enters the original content court with Giannis Antetokounmpo

  Called Naija Odyssey, the film is narrated by Antetokounmpo and his mother and “tells his origin story…as he reconciles his roots, birthplace and sense of belonging between cross-cultural worlds,” per its official description.

  
• TikTok Phenom Larray To Renovate His Grandma’s Home In Facebook Docuseries (Exclusive)
• Insights: Breakup Lawsuit Will Transform Facebook, Regardless Of Its Eventual Outcome
• Instagram CEO On Stories Vs. Home Feed: “The Balance Between The Two Is Shifting”
• Facebook Tests Highlights, Which Will Eternalize Users’ Stories In Their Profiles
• Airbnb Is Yet Another Company To Try Out Snapchat-Style ‘Stories,’ With Select Users
• Facebook Says Instagram, WhatsApp Have 300 Million Daily Active Users For ‘Stories’ Features
• Facebook Sees Video Views Rise By 32% In Q1 2017, Doubles Down On Long-Form Content
• Snapchat Integrates Search Function For More Than 1 Million Stories