microsoft

• The first ‘Minecraft’ affiliate marketing program will add new dimensions to the sandbox game’s economy
• Xbox taps YouTube, Facebook vet Leo Olebe to lead gaming partnerships

  Leo Olebe, who previously headed gaming units at Facebook and YouTube, has been named as the VP of Global Partnerships at Xbox.

  
• ‘Minecraft’ takes hard line on NFTs, other promotions with policy changes for creators

  Minecraft has limited creator promotions (especially those involving NFTs) among several changes included in a new End-User License Agreement.

  
• Google, Microsoft add 22,000 layoffs to tech-wide downturn

  Google and Microsoft are the latest tech companies undergoing significant layoffs in response to worsening conditions at the start of 2023.

  
• Netflix’s ad-supported tier is on the fast track, but advertisers are balking at the platform’s asking price
• Netflix chooses Microsoft as the technology and sales partner for its ad-supported streaming service
• Insights: LinkedIn (Re)Discovers Creators While Microsoft Courts Discord
• Twitch Taps Microsoft’s Angela Hession To Serve As Global VP Of Trust And Safety
• TikTok Rejects Microsoft Buy, Instead Names Oracle As “Trusted Tech Partner” (Report)
• TikTok Reportedly In Talks With U.S. Government About Alternative Options To Avoid Sale
• TikTok In Talks With Twitter About Acquisition, Is Looking To Sue Trump Administration As Ban Looms (Report)
• Insights: Microsoft Intercepts TikTok Political Football, Despite Facebook’s Game Plan