instagram

• Instagram now lets you shop in DMs
• Instagram’s bulking up creator subscriptions

  Instagram has expanded its subscriptions test to “tens of thousands of creators here in the U.S.”

  
• Instagram is testing a “full screen” design that looks a lot like TikTok

  Mark Zuckerberg announced on his Instagram Stories that the app is testing a new full-screen look as well as updates to its home screen.

  
• Meta is changing Facebook’s feed to be more like TikTok

  Meta wants to change the Facebook feed so that it contains a TikTok-style stream of content from all sources, not just the ones users follow.

  
• Meta survey: 58% of consumers purchased a product in the past six months because of a creator’s recommendation
• The FTC says social media is rife with crypto scams—and victims are losing hundreds of millions of dollars
• Meta hopes “platform agnostic” creators will flock to its events at VidCon
• TikTok’s Cannes Film Festival partnership has hit some major speed bumps
• Instagram thinks the future of memes has “infinite possibilities.” That’s why it’s holding an official MemeCon.
• Meta says it’s messing with Reels payouts, introduces new Facebook plug for creators to earn up to $4,000
• Instagram users now spend 20% of their time on the app watching Reels
• Instagram is testing the ability to make Reels from preexisting templates