influencer marketing

• Insights: Amazon’s Brand Ambassadors Swear Everything’s A-OK
• WME Secures New Branded Content Opportunities By Investing In Marketing Platform Influential

  The talent agency WME has opened up new opportunities in the branded content place by investing in the marketing platform Influential.

  
• Facebook Is Testing Its Own Influencer Marketing Platform

  Thus far called "Branded Content Matching," Facebook's developing influencer marketing platform will let brands search for influencers on the platform that best meet their target demographic needs. No word yet on when the tool will officially launch.

  
• Fullscreen Acquires Influencer Marketing Platform Reelio

  Digital media company Fullscreen has announced its acquisition of influencer marketing platform Reelio, which it will add to its brand offerings.

  
• Viacom Ups Influencer Marketing Presence With Whosay Acquisition
• Behind The Brand Deal: Alyssa Manning Of Two Pillar Management
• ProSiebenSat.1 Merges Studio71 With Its ‘Red Arrow’ Global Production Group
• Nike Enlists Megan Batoon For Campaign Alongside A YouTube Star
• Influencer Marketing Startup Octoly Raises $10 Million, Launches Ecommerce Platform
• Behind The Brand Deal: JeromeASF
• These Are The Types Of Influencers Who Get Paid Most Per Sponsored Post (Study)
• Snapchat Looks To Win Over Influencers As Many Of Them Head To Instagram