Insights

• Insights: With Bigger Phones And Way Faster Networks, Are Creators And Companies Ready?
• Insights: How Influencers And Brands Can Avoid Follower Fraud

  Follower fraud has become a huge issue in influencer marketing, but companies such as Fullscreen, CreatorIQ and Paladin Software have developed ways to flag potentially problematic accounts, and ensure brands get what they pay for in advertising. But given all the fake stuff online, can we ever trust what we see there?

  
• Insights: Resetting The Game Biz—Microsoft, Amazon, Samsung and Fortnite Show Where We’re Going

  News from Microsoft, Amazon, Epic Games and Samsung together point to a fast-changing future for games, where players are always connected; playing, watching and buying across platforms; and no longer dependent on a single kind of device.

  
• Insights: Amazon’s Brand Ambassadors Swear Everything’s A-OK

  Leave it to modern capitalism to rationalize influencer marketing, too, cutting out those willfully independent middlemen known as online creators and substituting pliable in-house "brand ambassadors."

  
• Insights: Stage 13’s Emmy Nominee Alexis Denisof On Shakespeare, Shorts, ‘Bekka’, And ‘Buffy’
• Insights: In ‘Helping Helen Smash’, Laura Clery Finds A Massive Facebook Fanbase
• Insights: With Billion-Dollar Sibling Musical.ly Now Merged Into Its Platform, Is It Time For TikTok?
• Insights: Twitter, Facebook Investors Find No Upside In Doing The Right Thing
• Insights: As Subscriptions Drain Wallets, Ad-Supported Online Services Find New Fans
• Insights: A Pox on Your Vox – ESPN, Netflix Latest To Dump User Input
• Insights: Purging – It’s Not Just For Twitter Anymore (Or At Least It Shouldn’t Be)
• Insights: Mobile Makeover – Go90 Went, IGTV Came, Apple Bundles And SnapGames Loom