Events

• James Charles To Attend VidCon 2020 For The First Time As A Featured Creator
• Which Celebrities’ Super Bowl Teasers Are Scoring The Most Engagement?

  The Super Bowl is the event of the year when it comes to TV advertising, and many brands go to extreme lengths to ensure their spot is the most supremely funny, the most star-studded, and the most surprising to capture attention and delight audiences.

  
• How Mattel Harnessed YouTube To Help Bring Its Iconic Barbie Character Down To Earth

  In order to evolve and modernize the 60-year-old Barbie brand for today’s consumer, and to make her a better role model for young girls, parent company Mattel knew that it had to focus on the legendary doll's imperfections.

  
• David Dobrik, Vat19, Ryan ToysReview Named Finalists At Second Annual ‘Streamys Brand Awards’

  The finalists have been announced for the second annual Streamys Brand Awards -- an expansion of the flagship Streamy Awards that commemorates brand advertising innovation in the digital industry.

  
• IAB Announces Initial Slate For Second Annual NewFronts West, Featuring Facebook, Vevo, Streamys Brand Awards, More
• HBO, The Walking Dead, And Star Trek Grab Comic-Con Spotlight On Social Video
• MacDoesIt, Ash Hardell, Freddie Ransome To Headline 7th Annual Buffer Festival
• At VidCon, YouTube Announces Addition Of Channel Membership Levels, ‘Super Stickers,’ More Merch Shelf Vendors
• Just For Laughs Comedy Festival Announces 5 Finalists In Short-Form Pitch Contest
• VidCon Announces Dan & Phil As Featured Creators, Extends Deadline For Meet-And-Greet Lottery
• Execs From Quibi, Snap To Serve As Panelists For ‘Stand Up & Pitch’ Comedy Contest
• NewFronts Presenters Sought To Redefine The Concept Of ‘Primetime’ For Our Mobile Age