TikTok’s Chinese Counterpart Limits Kids To 40 Minutes Of Watch Time A Day

TikTok parent ByteDance is limiting how much time children can spend on the app’s Chinese counterpart, Douyin.

Kids under 14 are required to use Douyin’s new “youth mode,” which automatically limits their usage time to a total of 40 minutes per day, and only between the hours of 6 a.m. and 10 p.m., ByteDance said in an official blog post this weekend.

Per the BBC, ByteDance’s post (written in Chinese) notes that it is the first short-form video platform to instill a time limit.

Subscribe for daily Tubefilter Top Stories


ByteDance also noted that Douyin’s youth mode will serve education-focused content like “interesting popular science experiments, exhibitions in museums and galleries, beautiful scenery across the country, explanations of historical knowledge, and so on.”

“Yes, we are more strict with teenagers,” ByteDance wrote. “We will work harder to provide quality content so that young people can learn and see the world.”

Unlike TikTok, which requires users to be 13 years or older per U.S. child privacy laws, Douyin does not have a minimum age limit. It does, however, require that kids under 18 be “real-name authenticated,” meaning they give Douyin their full legal names and other personal information, and have permission from a parent to use the app.

Douyin’s new time limit comes shortly after the Chinese government implemented similar restrictions on video games.

In August, the government banned children under 18 from playing video games at all during weekdays, and said they are allowed just one hour of play a day on Fridays, Saturdays, Sundays, and holidays. Previously, children were allowed 90 minutes of gaming per day, and three hours on holidays.

Douyin reportedly has nearly 500 million users. TikTok, meanwhile, has at least 100 million, and is one of the most-downloaded, most-watched apps in the U.S. According to data from App Annie, stateside users currently watch an average of 24 hours of TikTok content per month. Assuming a month is 30 days, that means they’re watching around 48 minutes of content each day.

Published by
James Hale

Recent Posts

Steam Bans All Video Games Selling Cryptocurrencies And NFTs

Video game distributor Steam is officially done with NFTs. Word of its doneness comes from…

2 days ago

With A Year Of Shorts Under Its Belt, YouTube Is Still Figuring Out Creator Monetization

One year ago, YouTube debuted the first public version of its TikTok copycat, Shorts. Between…

2 days ago

TikTok Activist Amelie Zilber Dropping Brat-Produced Facebook Watch Show

TikTok model and activist Amelie Zilber has landed a new roundtable talk show at Facebook…

2 days ago

TikTok Is Bringing In The Beatles

The Beatles are back. On TikTok, that is. “Nearly 60 years after scoring their first-ever…

3 days ago

YouTube Gives Rare Glimpse Into Massive ‘Creator Partnerships’ Team, Which Counsels 12,000 Resident Stars

YouTube has provided a rare window into its in-house creator partnerships team, which works one-on-one…

3 days ago

Addison Rae Quips It’s “Time To Get A Job” After Her TikTok Gets Temporarily Banned

Addison 'Rae' Easterling joked late last night that it was “time to get a job”…

3 days ago