Homepage Feature

David Dobrik Dropped By Major Sponsors After Vlog Squad Sexual Assault Allegations

David Dobrik has been dropped by several of his biggest brand partners after a March 16 Business Insider report chronicled allegations from a woman who says she was raped by a former member of his Vlog Squad while filming a video with them in 2018.

Ticketing platform SeatGeek–perhaps Dobrik’s most frequent and well-known partner, though it hasn’t worked with him since before the pandemic–tells Tubefilter it does not currently plan to work with him again. “SeatGeek is not currently working with David Dobrik or the Vlog Squad, nor do we have any future planned campaigns,” it says.

Another ten brands confirmed to Insider they have ended their relationships with Dobrik and do not intend to work with him in the future: HelloFresh, Dollar Shave Club, EA Sports, DoorDash, General Mills, HBO Max, Facebook, and Audible.

Subscribe to get the latest creator news

Subscribe

Dollar Shave Club, a longtime sponsor of Dobrik’s podcast Views, told the outlet it has “made the decision to end our relationship and cancel all planned activity.”

Another Views sponsor, DoorDash, said it “profoundly condemns the behavior of the Vlog Squad members…This horrific misconduct is incongruous with DoorDash’s values.”

Dobrik has also been dropped as an owner by the Angel City Football Club, a Los Angeles-based women’s soccer team set to make its pitch debut in 2022. Dobrik became co-owner last year; other co-owners include Natalie Portman, Serena Williams and her husband, Reddit cofounder Alexis Ohanian, Jessica Chastain, Uzo Aduba, Mia Hamm, and Abby Wambach.

In an internal memo, the club’s president, Julie Uhrman, announced Dobrik was no longer associated.

“I want to address the current events with one of our owners and the steps we took to ensure we live up to Who We Are,” she wrote. “Angel City was built to lead by example, to set higher expectations, and to do the right thing, even when the right thing is hard. To that end, David Dobrik is no longer an owner of Angel City.”

Dobrik has stepped down from his fledgling social media company, Dispo

While the above brands have taken swift action, some of Dobrik’s former and current partners have not.

Chipotle, a notable longtime sponsor–it’s conducted October campaigns with Dobrik twice, and sold menu items personalized by him–declined to comment. Nickelodeon, Current, Fanjoy, MSCHF, and G Fuel also have not publicly commented on their relationships with Dobrik.

Update, 3/24: Dobrik has since been dropped by Chipotle, Honey, Bumble, and Frank’s RedHot.

Dobrik isn’t only losing sponsorship opportunities: over the weekend, his burgeoning company Dispo was dropped by major investors Spark Capital and Seven Seven Six. Dobrik has since stepped down from the business, which last month was in talks to be valued at around $100 million.

Share
Published by
James Hale
Tags: david dobrik

Recent Posts

Have you heard? MrBeast’s Shark Tank spot, Minecraft goes after Roblox, and a robo racoon gets us in the mood for spooky season

Each week, we handpick a selection of stories to give you a snapshot of trends,…

1 day ago

The last thing creators add, the first thing viewers notice: Why Adobe is introducing music, speech, and sound effect generation to Firefly

In 2023, Photoshop developer Adobe jumped into generative AI with its launch of Firefly. Firefly…

1 day ago

Live Nation is capitalizing on the creator economy with a new firm

Ticketmaster parent Live Nation is getting into the creator biz. The publicly traded multinational corp,…

2 days ago

Netflix gets a bite of ‘Chicken Shop Date’

Netflix is getting a bucket of Chicken Shop Date. Amelia Dimoldenberg's long-running flirty-casual interview series…

2 days ago

Surprise: Neon is also making an SCP Foundation film, but correctly

Neon, the production company behind films like Parasite, Longlegs, and Anora, has decided it's going…

3 days ago

Noel Miller on why TMG Studios is breaking into fictional podcasts–and why it won’t touch gen AI

"If we're the last human-led media channel and everything else is prompted and generated in…

3 days ago