Last month, The Wall Street Journal reported
that Snap Inc., the recently-launched parent company of the messaging app Snapchat, was planning its initial public offering (IPO) for March 2017. Based on that timeline, the tech company appears to be right on schedule. According to Reuters, it has filed confidentially with the Securities and Exchange Commission (SEC) for its IPO.Because Snap Inc. makes less than $1 billion in revenue per year, U.S. law allows it to use the private filing to test the waters among investors without having to actually publicize the details of its IPO. Based on the response it receives, it can move forward with its previously-planned March 2016 offering.
The previous WSJ report said Snap Inc. is seeking a $25 billion valuation for its IPO, and the Reuters report backs up that figure by surmising that the company’s offering could be somewhere in the $20-25 billion range. When it raised a $200 million funding round back in May 2016 — which brought its total amount of venture capital up to $2.4 billion — it had already reached a valuation of at least $20 billion.
The only question left for Snap Inc. is how it will bring in revenue to please its investors. Ads are currently the company’s primary source of income, though it recently rolled out a $130 wearable product known as Spectacles.
Snap Inc. did not comment on the recent Reuters report.
MrBeast continues to show us that he's in a league of his own as far as…
Issa Rae's new company wants to hook up creators and brands for "deeper relationships" beyond…
MrBeast is reportedly ending his exclusive relationship with management company Night. Two people familiar with…
Peloton is dismissing a chunk of its workforce, including its top executive. Barry McCarthy announced that he is…
Meta is looking to improve creator and brand experiences on its platform by investing in AI. The…
Bob Does Sports, the self-dubbed home of "brilliantly dumb sporting adventures" hosted by Robby Berger,…