YouTube Enables Live Streaming Directly From Its Mobile App

As live streaming apps become increasingly popular, YouTube is looking to stay up-to-date. At VidCon, the video site announced a new feature on its mobile app that lets users stream footage directly from their smartphones and tablets.

Users of the YouTube app can already record videos and post them directly to their respective channels, and the new function expands that feature to include live streams. It works simply: App users click a big red button, take a selfie for the stream’s thumbnail, and begin recording. The resulting footage is cast to their subscribers, whose comments appear on screen as the stream continues.

Based on its interface and the timing of its launch, the YouTube app’s live stream feature can be considered a competitor to ascendant apps like Periscope and YouNow. In building out its own mobile streaming infrastructure, YouTube also joins other major media companies that have reached into the same space. Facebook has thrown a lot of resources into its live streaming service

, and Tumblr recently announced a live video offering of its own.

Subscribe for daily Tubefilter Top Stories

Subscribe

“We’ve been offering livestreaming since before it was cool,” said Kurt Wilms, YouTube’s Product Lead for Immersive Experiences, at the video site’s VidCon keynote. “Today, I’m pleased to announce a new chapter in in bringing the power of live video to creators everywhere. Soon, we’ll be putting the power of YouTube livestreaming in the palm of your hands.”

At VidCon, YouTube rolled out mobile streaming for a select group of creators: The Young Turks, AIB, Platica Polinesia, SacconeJolys, and Alex Wassabi. According to a blog post, the new feature “will be rolling [out] more widely soon.”

Photo credit: FilmMagic for YouTube

Share
Published by
Sam Gutelle

Recent Posts

After cutting 15% of staff and saying goodbye to its CEO, Peloton must figure out what’s next

Peloton is dismissing a chunk of its workforce, including its top executive. Barry McCarthy announced that he is…

4 hours ago

Meta is using AI to power brand and creator matchmaking on Facebook and Instagram

Meta is looking to improve creator and brand experiences on its platform by investing in AI. The…

5 hours ago

Bob Does Sports cracks a cold one with new “Have a Day” tequila line

Bob Does Sports, the self-dubbed home of "brilliantly dumb sporting adventures" hosted by Robby Berger,…

5 hours ago

Billion Dollar Boy launches biz dev community for creators with flagship location in London

Influencer marketing agency Billion Dollar Boy is launching a new membership community that's "dedicated to…

7 hours ago

Millionaires: Giulia Amato on faith, finding her niche, and getting up at 4 a.m.

Welcome to Millionaires, where we profile creators who have recently crossed the one million follower…

10 hours ago

Creators on the Rise: Celestial Sylvia reads the danger all around us

Welcome to Creators on the Rise, where we find and profile breakout creators who are…

1 day ago