Hank Green Is Pissed Off About YouTube’s Constant Changes

Thanks to his super-popular Vlogbrothers channel, his two YouTube Original Channels, his producing roles on several other notable web series, and his founding role in Vidcon, Hank Green is one of YouTube’s most important and ubiquitous personalities. However, despite building a massive online following, Green is not happy. He’s thankful, of course, for all the opportunities he’s been afforded by the world’s largest video sharing site, but he’s also frustrated with the platform. In a video on his personal channel, he has offered up a screed decrying YouTube‘s constant changes and its fraught relationship with its creators.

In the video, Green discusses the ways in which YouTube’s persistent meddling hurts his ability to connect with his fans. “The most valuable thing that an online creator has is the audience and our audience is completely funneled…through the YouTube subscription system,” he explains. “So when you mess with that system, you are messing with the most valuable thing in our lives, often times not just professionally…but personally.”

Green goes on to suggest that YouTube not cater too much to the interests of television and advertisers, and instead urges the platform to adopt a more laissez-faire attitude. “I hope that you can understand that there is a business strategy there, to let it be, enable and move out of the way,” he says, “and I think you’ll see here that this is just the beginning, which is pretty exciting.”

Subscribe to get the latest creator news

Subscribe

Green is hardly the first YouTube personality to speak out against the site’s recent changes. In addition to a seething open letter from investor Jason Calacanis, several important creators have hinted at their displeasure by establishing alternate revenue streams and signing distribution deals with other platforms. Green will obviously have a big presence at Vidcon, so don’t be surprised if he continues to air these grievances when the convention begins on August 1st.

Share
Published by
Sam Gutelle

Recent Posts

Top 5 Branded Videos of the Week: MrBeast’s latest sponsored smash is fun for all ages

MrBeast continues to show us that he's in a league of his own as far as…

20 hours ago

Chas Stahl joins Get Engaged’s GEM Studios to lead development of creator brands and IPs

Jellysmack and StyleHaul alum Chas Stahl has joined GEM Studios, the digital content production wing…

20 hours ago

Rejoice, John Oliver fans: HBO is making full seasons of ‘Last Week Tonight’ free on YouTube

John Oliver appreciates that his fans can watch his late-night show on YouTube, and Last Week Tonight fans are…

22 hours ago

Soccer media brand Footballco is coming to America with several key hires

Footballco is betting on the growth of soccer in the United States. Over the past few…

4 days ago

MatPat-founded Theorist reveals new apparel brand at ‘Creator in Fashion’ show

As the co-host of the Creators in Fashion show that took place on April 25, Matthew Patrick (a.k.a. MatPat)…

4 days ago

Millionaires: Nicole Coenen is the internet’s favorite lesbian lumberjack

Welcome to Millionaires, where we profile creators who have recently crossed the one million follower…

4 days ago