YouTube Prepares For Super Bowl Ads

With a little over two weeks to Super Bowl XLVI, the countdown is on.

YouTube’s Super Bowl Ad Blitz, a contest started back in 2009 in which viewers vote on their favorite Super Bowl ad, is expanding its coverage of the big game with its Ad Blitz Pre-Game program, which features news coverage, party tips and videos from YouTube partners, like  fan-friendly recipes from food partners like FoodWishes and AverageBetty, and football news, opinions and predictions from partners like ProFootBallWeekly, and JRSportBrief.

Subscribe to get the latest creator news

Subscribe

The Ad Blitz Pre-Game will serve as the warm-up for the Ad Blitz extravaganza which kicks off February 5. Since advertisers pay millions of dollars for air time during commercial breaks, they pull out all the stops to make sure their money is well spent—and advertisers compete for the most talked about spot after the game. Last year, as the commercials aired on FOX, Hulu made them available online on its Ad Zone widget, which also featured fan voting.

Share
Published by
Drew Baldwin

Recent Posts

After cutting 15% of staff and saying goodbye to its CEO, Peloton must figure out what’s next

Peloton is dismissing a chunk of its workforce, including its top executive. Barry McCarthy announced that he is…

1 day ago

Meta is using AI to power brand and creator matchmaking on Facebook and Instagram

Meta is looking to improve creator and brand experiences on its platform by investing in AI. The…

1 day ago

Bob Does Sports cracks a cold one with new “Have a Day” tequila line

Bob Does Sports, the self-dubbed home of "brilliantly dumb sporting adventures" hosted by Robby Berger,…

1 day ago

Billion Dollar Boy launches biz dev community for creators with flagship location in London

Influencer marketing agency Billion Dollar Boy is launching a new membership community that's "dedicated to…

1 day ago

Millionaires: Giulia Amato on faith, finding her niche, and getting up at 4 a.m.

Welcome to Millionaires, where we profile creators who have recently crossed the one million follower…

1 day ago

Creators on the Rise: Celestial Sylvia reads the danger all around us

Welcome to Creators on the Rise, where we find and profile breakout creators who are…

2 days ago