BeachBody is advertising its Focus T25 fitness DVD with a pre-roll ad that tries to trick viewers into clicking through instead of skipping.
pre-roll ads
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ABC Advertisements Make Fun Of YouTube Videos To Promote NBA Finals
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Is Home Fitness Company Beachbody Gaming YouTube’s Skippable Pre-Roll Ads?
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YouTube To Reserve Best Space For Advertisers Who Buy In Advance
YouTube will guarantee ad buyers a certain portion of their target audiences and will save its best space for those who buy in advance.
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Burger King Made The Best YouTube Pre-Roll Ads You’ll Ever See
You hate YouTube ads. Burger King knows this. And it feels your pain.
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25.7% of Tablet Pre-Roll Ad Views Come During Primetime
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30% Of All US Online Video Views In June Came From Ads
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TV Primetime Is Also Peak Viewing Time For Online Video
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Online Video Advertisers To Spend $667 Million In 2013 on Real-Time Bidding
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