As esports continues to explode, drawing ever-larger audiences, brands are increasingly leaning into activations with gaming influencers. But which ones are having the most success when it comes to generating engagement and influence from sponsored content?
PlayStation
- PlayStation launches esports hub: “Welcome to our home of competitive gaming.”
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The Gaming Industry Generated 2 Million Sponsored Posts From 400,000 Creators This Year, Report Finds
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Top 50 Most Viewed YouTube Channels Worldwide • Week Of 6/15/2020
Sony's reveal of the new Playstation console propelled the official Playstation channel in to our weekly global YouTube Top 50.
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Gaming Videos Keep Leveling Up Views Through March Into April
With increasingly limited options on linear TV, audiences are turning toward digital mediums for video needs. And with additional free time available for many around the U.S., gaming has become a hotter topic of late.
- ‘Fortnite’ Still Leads Views For Gaming Titles On Social Video. By A Lot.
- JC Caylen To Co-Star In Crackle Original Feature ‘Party Boat’
- Rooster Teeth Forms Gaming Division To Publish Titles By Indie Developers
- Playstation Releases Trailer For Season Two Of Its Series ‘Powers’
- First Episode Of PlayStation’s Wil Wheaton-Hosted Web Series Arrives
- Wil Wheaton Hosts ‘Conversations With Creators’ On PlayStation Store
- Showtime’s Subscription Service Will Be Available On Roku, PlayStation Devices
- PlayStation Renews Original Series ‘Powers’ For Second Season
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