Industry

• Online Videos Had Three Billion Fewer Views In February Than January
• Fullscreen Taps Mekanism’s Viral Marketing Guru As Brand Strategy VP

  Mekanism's Brendan Gahan will bring his viral marketing smarts to Fullscreen as the multi-channel YouTube network's VP of Brand Strategy.

  
• Vimeo Officially Expands Monetization Tools With Launch Of On Demand

  Vimeo has extended its pay-to-view tools to all creators, allowing everyone to monetize videos with Vimeo On Demand. Profits are split 90/10

  
• YouTube Founder Chad Hurley To Create New Video Sharing Site

  YouTube founder Chad Hurley discussed his new venture, a video sharing site focused on collaboration, during a Q&A with Kevin Rose at SXSW.

  
• As Billboard Incorporates YouTube Views, ‘Harlem Shake’ Rockets To Top
• 18 Distributors Prep Pitches For Advertisers At NewFronts
• YouTube Expanding Pay-To-View Options With Paid Subscriptions
• What It’s Like Working With Web Series Producers
• As Stock Rises By 25%, Netflix Wants More Money For Originals
• Online Video Advertisers To Spend $667 Million In 2013 on Real-Time Bidding
• CEO Jason Kilar Is Leaving Hulu, And He’s Taking His CTO With Him
• Hulu Now Over 3 Million Paying Subscribers; 2012 Revenue Nears $700M