News

• TikTok’s first concert was its biggest livestream yet
• Around the World: TikTok makes moves in Indonesia, Italy fines YouTube, and Brazil enacts “crypto tax”

  TikTok struck a deal to restart its Indonesian ecommerce, Italy levied fines against YouTube and Twitch, and Brazil passed a crypto tax.

  
• Millionaires: Drew Talbert’s acting and writing chops come together in viral TikToks

  Talbert had moved to Los Angeles two decades earlier, looking for a career in writing or acting, and had supported himself by waiting tables. His experiences in that industry, combined with what he'd learned from his year on YouTube, are what made content work for him when he decided to try his hand at TikTok in 2020.

  
• Kai Cenat’s collab with Nicki Minaj broke a Twitch record with 348,593 concurrent viewers

  Nicki Minaj was four hours late to a planned appearance on Kai Cenat's stream, but the pair broke the Twitch record for concurrent viewers.

  
• Mythical taps Gwen Miller to lead its $5 million creator accelerator fund (Exclusive)
• Strava seeks social, ecommerce features by hiring YouTube vet as new CEO
• Want to show your Close Friends what you’re up to? Drop them a video Note on Instagram.
• Creators on the Rise: Nadia Aidi finds her muse in food
• Linktree acquires Koji–and plans to shut it down
• Kensington Grey signs Joel Bervell, Maurice Kamara, and DeAndre Brown to expand diverse roster
• MrBeast’s Feastables brand may need to rename Deez Nutz due to legal dispute
• On the Rise: Joey Pittari is ready for the catwalk
• Connor Wood, known as ‘Fibula’ on TikTok, sees early sell-outs for 11-city comedy tour
• Google Classroom users can now “turn any YouTube video into an interactive lesson”
• Jynxzi signs with Right Click Culture–and gets $1 million in brand deals (Exclusive)
• Introducing ViewStats: A data platform for YouTube creators co-founded by MrBeast (Exclusive)
• Netflix shares viewership numbers from the first half of 2023 for 18,214 shows and movies
• Viral Nation launches Ventures unit to help creators sell everything from salad bowls to coffee bags
• TommyInnit is heading out for his first U.S. tour
• On the Podcast: TikTok Shop’s $500 million bet
• One-third of U.S. teens use a social app “almost constantly” (and not all of them are on TikTok)
• Ironmouse just snagged a first-of-its-kind deal with Razer. She hopes it’s a sign more brands will embrace VTubers.
• Top 5 Branded Videos of the Week: Kanga Coolers wins big after earning MrBeast plug through Shopify
• Top 50 Most Viewed U.S. YouTube Channels • Week Of 12/10/2023