News

• Streamers on the Rise: PointCrow’s goldfish beat Malenia. Also, he’s building a massive business across YouTube and Twitch.
• On the Podcast: The Creator Economy in 384 pages

  It's a Sisyphean task to encapsulate and run a narrative through the last 10+ years of a multi-hundreds-of-billions dollar industry that touches almost everyone on the planet, but Taylor Lorenz did it.

  
• Electrify raises $85 million to invest in long-form YouTube content

  So far, it's invested in Veritasium, Astrum, SpitBrix, Fizzy, and Improvement Pill, which together have over 30 million subscribers and 10 billion views.

  
• Ninja gamifies fitness with the first product developed under his Ninja Labs banner

  The first venture to come out of Ninja Labs is a gamer wellness platform called Vivior 4SIGHT, which includes input from Tyler Blevins.

  
• Top 50 Most Viewed U.S. YouTube Channels • Week Of 09/17/2023
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 09/17/2023
• Snap enlists Natalie Alzate to host $10,000 Spotlight Challenge during Latin Heritage Month
• Karat’s playing creator/company matchmaker with a new angel investing program
• Creators like Kevin Paffrath are starting to reach settlements in lawsuit from FTX investors
• TikTok’s Creativity Program pays creators of long-form content. It’s expanding outside of the U.S.
• TikTok fined $367 million for alleged child data privacy issues
• Around the World: YouTube hits 15 years in India, and a Japanese Let’s Play creator gets punished
• Despite X’s rebrand, 69% of its U.S. users are still calling it Twitter
• The TikTok Billboard Top 50 tracks the songs that are driving short-form culture
• It’s gotta be the shoes: Basketball creator Jesser drops Bucketsquad 1 sneaker line
• Millionaires: Reb Masel wants people to know what it’s really like to be a lawyer
• aceu was offered $3,500 to order a pizza on stream
• Days after plummeting to its lowest stock price yet, FaZe Clan lets go of longtime CEO Lee Trink
• TikTok celebrates Latin Heritage Month by shouting out a fresh batch of Visionary Voices
• Artlist establishes fund, will give one creator $100,000 to “realize their wildest creative vision”
• A TikTok trend led to Kia and Hyundai thefts. Should the automakers be held responsible?
• TikTok says its impressions are undervalued by 73%. Will advertisers adjust their measurements?
• Creators on the Rise: Farnum just wants to impress his wife
• Streamers on the Rise: Repullze just wants to help other streamers succeed–and rank up ‘Call of Duty’ while he’s at it