Industry

• ‘Rick And Morty’, Adult Swim Drive Social Video Views Amid Show’s Highly-Anticipated Return
• How Ipsy And Warby Parker Are Harnessing The Engagement Power Of Micro Influencers For Social Video

  With the explosion of influencer marketing has come a growing wave of consumer doubt: are these influencers really into the products they’re hawking on YouTube, Instagram, and other social channels…or is it just about raking in money at this point? 

  
• Halloween Social Videos Amass Over 6.6 Billion Views in October Alone

  As one might expect, Halloween generates plenty of conversation on social video. According to video measurement company Tubular Labs, Halloween-related videos made for more than 6.67 billion views across platforms like Facebook, Instagram, Twitter, and YouTube in the month of October this year.

  
• NBA’s Top Offseason Video Topics, Plus Lebron, Zion, And More Very Engaging Stars For The 2019-20 Season

  The NBA is back in season, but during the summer break, it still got a LOT of views on social media. It's stars, too, didn't take time off from Instagram.

  
• ‘Fortnite’ Sees Social Video Viewership Resurgence Amid Launch Of ‘Chapter 2’
• Major League Baseball’s Playoff Teams Didn’t Necessarily Top Social Video Standings
• Creators For Good: Remi Cruz On The Health Journey And Staying “Pretty Basic”
• Nielsen Buys Minority Stake In OpenSlate, Which Measures Brand Safety In Online Video
• YouTube Is Bringing Its Most Prominent Ad Product, The Masthead, To Smart TV Screens
• Subnation’s ‘LVL UP’ Highlights Explosion Of Premium Content For Esports
• Fantasy Football Videos Gain Steam All Summer From Unexpected Sources
• Apple’s Big YouTube Stream Was Just Part Of Its Swelling Social Video Impact