Industry

• Machinima Taps Ex-Red Bull Exec to Bring In More Male Viewers
• Has YouTube Figured Out How to Make Money on Mobile Advertising?

  YouTube's new iPhone app will finally allow ads on its mobile videos. Will this finally make mobile advertising a viable avenue for Google?

  
• We Might Have Mentioned this, but YouTube is Really, Really Popular

  A video by YouTube user James Wedmore paints a stunning picture of the overwhelming popularity of online video and YouTube marketing.

  
• LIVE Now: Tenth Annual Caucus Television Season Preview

  A Preview of the 2012/2013 Television Season at io/LA in Hollywood, presented in association with Tubefilter and Emmerson College.

  
• ‘Bourne Legacy’ Advertises on ‘Bourne Legacy’ on YouTube
• DirecTV Feud Causes Shutdown of Viacom’s ‘The Daily Show,’ ‘Colbert’ Online
• Tom Hank’s Electric City Trailer Drops, Debuts on Yahoo July 17 [TRAILER]
• Fans Flock for Michael Buckley’s Leap Year Panel at VidCon, Get Sneak Peek at Joshua Malina Episode [VIDEO]
• EXCLUSIVE: Maker Studios CEO Danny Zappin On Signing Snoop Dogg [VIDEO]
• Blip Gets into Originals with Launch of Blip Studios, Names Steve Woolf Pres.
• YouTube Wants to Share its $200 Million Marketing Budget With You
• YouTube Head of Operations: “Thousands of YouTubers Make Six Figures a Year”