Branded Entertainment

• Lenovo Teams With Portal A For YouTube Project Spanning Three Continents
• Verizon Taps YouTube Stars To Demonstrate Working Smartphone Within ‘Minecraft’

  YouTube stars SethBling and CaptainSparklez called each other using a smartphone created by Verizon that exists within the world of 'Minecraft.'

  
• National Geographic Ramps Up Production On Three Original Series, Launches ‘Best Job Ever’

  National Geographic has increased the production of 3 of its original series, and will also launch an all-new series called 'Best Job Ever' on November 26.

  
• Viral Video Causes Walmart To Sell Out Of Sweet Potato Pies

  
• Dictionary.com Asks Social Media Stars To Define Neologisms
• YouTube Stars Kurt Schneider, Tyler Ward, Mike Tompkins Lead Timex-Branded Music Video
• Travel Vlogger Peter Bragiel Learns Spanish, Heads To Cuba In Rosetta Stone-Sponsored Series
• Dunkin Donuts Taps Vine Star Logan Paul For Branded Content
• YouTube Stars ‘Escape From Siberia’ In Xbox-Branded ‘Tomb Raider’ Promotion
• Marriott Starts Production On ‘Two Bellmen Two’ Starring Freida Pinto
• PayPal Sends Travel Vlogger On Worldwide Journey…With A Twist
• Maker Studios To Create Original Programming For Verizon’s Go90 Service